donderdag 11 juni 2009

I love Muffins

Friday, November 21st, 2008

Muffin is one of the many, new music apps or technologies which use some clever mathematical formulas to work out what kind of music we like!

Muffin can be embedded into Itunes and Facbook as well as being used on its ow website http://www.mufin.com/us. It looks at your current music, learns the tempo, instruments and other musical components. It then suggest tracks which are similar (well similar if based upon the criteria like tempo etc!).

Muffin is not unique and we have seen similar technology being pushed. Why the sudden increase is services like Muffin? Simply that traditionally the majority of consumers ‘found new’ music by watching TV and listening to Radio. This worked when there were only a few channels the nation watched, or only a few radio stations. However, in the world of mass media we have witnessed not only music shows being given their own channels (good) and hence coming off the main networks (bad), but via the net we have witnessed a fragmentation of the audience.

So along with the fact that there is now MORE music than ever, and that none of us know about it or have the time sift through it it seems that that why there is the demand for Muffins!

You Can’t Escape the Cost of Good Music!

Monday, March 30th, 2009

The demise of Spiralfrog has highlighted the reality of the ‘music for free’ model. This reality is simple: music is not free and costs to listen to and own. The record labels knew this and hence charged Spiralfrog a premium for granting access to their content.

Unfortunately they did not have a strong enough business model and did not sell other services or generate enough income from advertising to be able to afford the music. This is interesting, as it demonstrates to consumers that the idea that there is no cost to music is phoney. Certianly Spiralfrog users now understand that there is a cost, because their service no longer exists.

However, one assumes that they will just migrate to another free music service such as Spotify. Spotify are clearly learning from the Spiralfrog story and has now announced that it will start to offer paid downloads via 7digital.

Record labels want these new, legitimate services, to exist but then charge such high fees from them, they end up not allowing these services to bed in and grow. Hence, it is impertive that new music web ventures have a range of income sources from day one of launch. Especially in a market where advertising income on the net is down from anywhere from 2-20% depending on the sectors targetted.

Meanwhile the Itunes music download service will start to vary the pricing structure of songs within its library. Some would argue that the timing is awful, as the industry as a whole is still struggling and we are in a recession, but the idea of increasing the COST of downloading music is interesting. Perhaps Apple is seeing if the legitimate download market is now becoming a way of life for many users rather than something to ‘play with ‘ on the side of their traditional music consumption habits. Accordingly they are testing the market to see if they can squeeze value back into certain recordings.

One thing is for sure, good music costs money to find, nurture and produce. Perhaps the re-education of the public has started?

woensdag 10 juni 2009

Eerste speurtocht via Twitter gehouden

Romano Sandee, een 21-jarige gewichtsconsulent uit Groningen, verstopte zich woensdag in een café in Assen en gaf zijn volgers via Twitter vanaf het middaguur elk half uur een hint.

TAN-code onderschept met gehackt mobieltje

Beveiligingsbedrijf Ultrascan wist met een gehackte Nokia 1100 een mobiele TAN-code te onderscheppen.

HDMI kabelhel breekt los

HDMI komt met een nieuwe standaard, HDMI 1.4. Dat wordt straks kiezen tussen vijf soorten kabels. Ingewikkeld.

Nokia N97 toch deze maand

Nokia's topmodel N97, met touchscreen en toetsenbord, is toch nog deze maand te koop, zegt Nokia.

HD-streams, Facebook en Twitter op Xbox

Nederlandse Xbox Live-abonnees kunnen straks ook Full HD-content bekijken. Ook komen sociale netwerken naar de Xbox.